Hei Agenda – Projects
Rebranding for the sustainable food startup, including the development of logo, illustrations and visual language. A new website, the product packaging and trade show appearance was developed and we will continue to art direct the brand as their lead agency.
Strategic development of the name and claim for the climate protecting start up. Aim was to develop an international name, that is associated to function and benefits of the upcoming app.
Textile Design for Mugler by Casey Cadwallader. Based on the brands most iconic monogram and word mark, we developed raport-patterns for show and commercial usage, as well as a single logo print for t-shirts and hoodies.
Logo Design and Campaign for the collaborative jewelry project based in Basel, initiated by the label Casa Barilli. Photography: Agustín Farias
Calida, 100% Nature
Under the Creative Direction of Claudia Jäh we developed the worldwide campaign for the first 100% compostable collection by the Swiss underwear brand Calida. Photography: Cyrill Matter
Creative Direction for the campaign of fashion designer Lea Roesch. Showcasing the bags and coats of SS 2021. Photography: Fred Heinsohn
Poster for a workshop series „Breaking Patterns“of Swiss association art-werk.
Art Direction for the new concept store of the underwear brand. Focus of the project was to introduce the sustainable materials of the brand to future customers.
Calida, Pure Iconics
Graphical and photographical concept for the new basic segment, Pure Iconics, was directed and implemented by Hei Agenda in collaboration with the creative director Claudia Jäh.
Catalog Design for the exhibition „La métamorphose de l’art imprimé“curated by David Khalat and Bernard Vienat. Showcasing artists as Philippe Decrauzat, Sylvie Fleury, Louisa Gagliardi and Olivier Mosset at Edition VFO, Zurich.
Corporate Design and Art Direction for the Berlin based design collective. Development of a word mark, web design, labeling, as well as campaign layout and textile designs together with Nam Nguyen. Photography: Phillip Koll
Development of the Corporate Identity for Berlin based fashion designer Lea Roesch. Including logo design, website, packaging and the pictorial language of the brand.
Rebranding for fashion brand Kostas Murkudis. Including the design of a new logo, corporate applications, look book, as well as invitation cards for the Paris Fashion Week.
A new way to engage with depth psychology. To mirror the vision of the psychotherapy platform based in Berlin, London, Paris and Zurich, we developed a conservative corporate approach with a very openminded pictorial language. Artwork: Fred Heinsohn